Alanus University sparks creative brain melt at ZKM Karlsruhe

“Unfreeze Your Brain” – under this motto, our Department of Economics will tour to ZKM | Center for Art and Media Karlsruhe on 13 May. On the occasion of the university’s 50th anniversary, economic topics will be turned upside down with an action program and a pop-up ice cream stand.

There will be additional program items on 1 and 2 June at Campus II in Alfter. An offer for everyone who wants to reshape economics!

Program highlights on 13 May in Karlsruhe include a workshop on Gross National Happiness, a forestry-economic-philosophical conversation with forester and entrepreneur Katharina Brändlein, and a shared research lab in the “Pool of Tools,” which, as part of the current ZKM exhibition “Renaissance 3.0,” invites visitors to explore new alliances between art and science in the 21st century.

On 1 and 2 June in Alfter, British-Australian artist Kate Rich will be a guest and will host a business training session with her “Feral MBA,” with a deliberately ‘untamed’ approach. As a special feature of the events, the “Unfreeze Your Brain” pop-up ice cream stand will offer local ice cream specialties. Here, recipe creation meets economic ideas, as in the “cooperative chive sorbet” or “ultra-sustainable strawberry ice cream.”

“With ‘Unfreeze Your Brain,’ we want to encourage people to think the unfamiliar and test ideas for sustainable business in practice,” explains initiator Kathrin Böhm, Professor of Art in a Business Context at Alanus University. “We want to help shape companies, organizations, and initiatives that act for the common good and for our planet. We do not normally use the term radical for ourselves, but we affirm our willingness to do things radically differently.”